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Tue, 11 Oct 2016 12:51:36 +0000
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I am Dheeraj Mishra, Assistant Professor (Agricultural Extension) currently working for the development of agripreneurship among the students of B.Sc. (Agriculture) of Gwalior region of Madhya Pradesh, India. Most of these students belong to families having small and marginal land holdings. It is my pleasure to share my experience at this forum.



Here, I mention the two major constraints I have faced during my work.



1. Strong belief in social customs: Small farmers of this region have very strong belief in social customs e.g. caste based farming enterprise, etc. The majority of students were not ready to leave their traditional family occupation/enterprise. 'Kushwahas', a caste of vegetable growers, generally ignore cultivation of ornamental crops which is more profitable. To overcome this problem, we are regularly organizing sensitivity training sessions for our students.



2. Marketing of small quantity product: The second major constraint is marketing of small quantity product. We are working on providing buy-back guarantee to our entrepreneurs by establishing a direct linkage between producers and retailers of Gwalior district.



Dheeraj Mishra

Assistant Professor (Agricultural Extension)

School of Agriculture

ITM University Gwalior

NH-75, Jhansi Road

Gwalior (Madhya Pradesh) 

India

Mob. +91-7839304954

Email: dheerajmishra.ag(at)itmuniversity.ac.in dheerajbhu12(at)gmail.com



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