Dairy Outlook is a service of FAO's Trade and Markets Division<http://www.fao.org/economic/est/est-commodities/dairy/en/>
Event name:  Celebrate World Milk Day with the goodness of Anchor(tm) milk
Starting:  8.00 am Saturday 1st June 2019
Ending:  7.00 pm Saturday 1st June 2019
Location: Sylvia Park Shopping Centre, 286 Mount Wellington Hwy, Mount Wellington, Auckland 1060

Description:

Saturday 1st June 2019 is World Milk Day and to celebrate Anchor(tm) will have a pop-up milk sampling activation at the Sylvia Park Shopping Centre.

The Anchor(tm) team will encourage Kiwis to get involved and #RaiseAGlass of Anchor(tm) milk on #WorldMilkDay by offering the first 3000 shoppers a complimentary 250ml glass bottle of fresh Anchor(tm) milk.

Anchor(tm) will be highlighting the nutritional benefits of milk in our daily diets through an engaging photo booth mechanic. Shoppers will be able to snap a pic of themselves enjoying a glass of delicious Anchor(tm) Milk and make use of exciting props that focus on the importance of Protein, Calcium, Vit B2 and Vit A in milk. To drive engagement on the day shoppers will be prompted to upload their pictures onto their social channels and tag @AnchorNewZealand and use the hashtags #WorldMilkDay and #EnjoDairy to be in with a chance to win 1 of 3 prizes for a year's supply of Anchor(tm) milk.


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